HOTEL BENCHMARK AUDITING
The hotel benchmark audit services that we provide will give you an objective view of all the opportunities and hidden revenue potentials within your hotel. We will also guide you in exploring it with a clear set of ideas and action plan. To understand those, we identify the strengths and weaknesses in your strategies and operations through our in-depth evaluation. Also, through a survey we design a long term action plan.
As part of the benchmarking process, we evaluate internal and external critical points covering the following components
- Revenue Management Organization and Culture
- Business Strategy and Performance
- Competitive Analysis
- Price Positioning
- Market Segment Penetration
- Revenue Management Processes
- Distribution Strategies – Online & Offline • Reservations Management
- Front Office Management
- Banquet and Group Sales Management • Information Technology and Tools
- Total Revenue Management